About
Background
I am a designer at the intersection of UX and artificial intelligence. I work at Sage on Copilot: the AI assistant embedded across Sage's accounting and business management products. My day-to-day spans conversation design, interface systems for AI-generated outputs, and the UX challenges specific to making enterprise AI feel trustworthy and useful.
Education
I studied Interaction Design at Northumbria University in Newcastle, graduating with a First Class Honours degree.
Experience
SageCurrent
User Experience Designer — Sage Copilot · Nov 2024 — Present
Sage is a FTSE 100 company headquartered in Newcastle, serving millions of small and mid-sized businesses worldwide with accounting, payroll, and HR software.
- Designing the experience layer for Sage Copilot, the company's AI assistant product.
- Working across conversational UI, AI response patterns, and trust-building in automated workflows.
- Collaborating with engineering, product, and data teams on AI-powered feature development.
Komodo Digital
Product Designer · Jul — Nov 2024
Took a lead role shaping digital solutions, including AI-driven projects. Led discovery workshops with prospective and existing clients to define project requirements and align design outcomes with business objectives. Crafted end-to-end interaction designs, iterated on UX features, contributed to the design system, and ensured accessibility standards were met.
Associate Digital Designer · Aug 2021 — Jul 2024
Created user-centric, data-driven design solutions across web and mobile platforms — complex user journeys, wireframes, high-fidelity UI, and prototypes. Key achievement: redesigning a CRM system for a public-sector client, ensuring accessibility compliance. Engaged regularly with stakeholders, aligning design goals with business needs through continuous feedback and iteration.
Design Intern · Jul — Aug 2021
Supported designers on UI/UX for web projects. Learned the fundamentals of user flows, wireframing, and prototyping in an agile environment, gaining hands-on experience with Figma for responsive design.
Personal Projects
AiX ConferenceFounder
A one-day conference on AI and design, on Wednesday 21st April 2027 at The Catalyst in Newcastle upon Tyne. AiX targets designers and product teams navigating AI's impact on their craft — workflows, systems, user experience, and the evolving role of the designer.
- Single-track format — every attendee sees the same talks.
- Super early bird tickets from £49; student tickets at £29.
- Call for speakers currently open at aixconf.co.uk.
Wayht
I'm building Wayht, a no-ads iOS strength tracker that strips away the noise and guides you through each workout one exercise at a time.
Visit wayht.app to learn more and sign up for the TestFlight waitlist.
